The origami art form has become so mainstream, that it is now appearing on a large scale in editorials to playful complement color block fashion. Much more sporty and youthful than the looks that were so popular a couple of years ago, the designs not just full of bright hues, but feminine patterns and modern silhouettes.
Popping out against vibrant papered walls, the color block fashion was put together by stylist Celine Griscom. Yet it is the set design that will truly impress. Designed by Espen Gjertzen Øydvin, model Britt Bergmeister of Next Management New York is captured interacting with origami household objects including a life-sized vacuum, watering can and even a classic clothing rack.
What's Driving This Trend
- Color Block Fashion
- The use of origami in colorful fashion designs creates opportunities for innovative clothing lines that incorporate modern silhouettes and feminine patterns.
- Youthful Designs
- Clothing that features bright hues and modern silhouettes could appeal to younger generations with a sporty and playful sense of style.
- Interactive Set Design
- Incorporating innovative set designs, such as oversized origami household objects, in fashion editorials could create a unique and engaging experience for viewers.
Who This Affects Most
- Fashion
- Incorporating origami designs into fashion could lead to new opportunities for innovative clothing lines.
- Set Design
- Using interactive set designs in fashion editorials could create opportunities for unique and engaging experiences.
- Marketing and Advertising
- Incorporating innovative set designs into marketing and advertising campaigns could help capture the attention of younger generations with a sporty and playful sense of style.
