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Caffeine Calorie-Counting Infographics

This Caffeine Infographic Weighs in on Java Drink Calories

— June 19, 2013 — Lifestyle
If you've ever wondered how many calories your coffee drink holds, this convenient caffeine calorie infographic by Jaz Burrows and David McCandless gives readers the low-down on how many calories are lurking inside some of the most popular coffee drinks.

While many underestimate not only the calories but also the caffeine intake inside many coffee beverages, this 'The Buzz vs The Bulge' infographic is a simple way to see where the drinks you enjoy measure up. Each coffee drink is organized by calorie intake, amount of caffeine, food calorie equivalent and what kind of 30-minute exercise is needed to burn those calories off. With calorie numbers running along the chart's X-axis and caffeine intake running along the Y-axis, it's easier than ever to see which coffee beverages are the worst for you -- such as a large Hazelnut Mocha topped with whipped cream.
Trend Themes
1. Caffeine Awareness - Creating infographics that highlight the calorie and caffeine content of popular coffee drinks can help raise awareness and promote healthier consumption choices.
2. Calorie-conscious Beverages - The demand for low-calorie coffee beverages is growing as consumers become more health-conscious, presenting an opportunity for innovative drink options that satisfy both taste and dietary needs.
3. Exercise-based Consumption - Linking coffee drink calories to the equivalent amount of exercise needed to burn them off opens up possibilities for fitness-oriented marketing and business collaborations.
Industry Implications
1. Food and Beverage - The food and beverage industry can leverage the caffeine calorie-counting trend by offering healthier coffee drink alternatives and providing transparent nutritional information.
2. Fitness and Wellness - Fitness and wellness businesses can tap into the exercise-based consumption trend by partnering with coffee brands to create integrated fitness and coffee programs for customers.
3. Graphic Design and Infographics - The growing demand for visually appealing and informative infographics presents an opportunity for graphic design professionals to create engaging content around coffee drink calories and caffeine content.
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