When people think of local coffee, their minds usually go to places like Sumatra, Ethiopia, or Costa Rica, not North Carolina, but 'Coffee Crate' is built around the best beans that the southern state has to offer. The service offers a monthly subscription to beans from North Carolina, as well as personalized service and the occasional coffee accessory.
To be sure, the coffee in Coffee Crate subscriptions isn't grown in North Carolina. Rather, all the beans come from local roasters who source them from Fair Trade Certified, Organic, Direct Farm Trade, and Rainforest Alliance farms.
Coffee Crate operates out of Asheville, North Carolina, and though the town is better known for its breweries, it's got a great coffee culture as well.
Image Credit: Coffee Crate
What Makes This Trend Stand Out
- Local Coffee Subscription
- Opportunity to disrupt the coffee subscription industry by offering curated monthly bean selections sourced from local roasters.
- Personalized Coffee Service
- Disruptive innovation opportunity to create a personalized coffee experience with customized subscription offerings and occasional coffee accessories.
- Supporting Local Roasters
- Opportunity to disrupt the coffee industry by highlighting and supporting local roasters who source beans from ethical and sustainable farms.
Sectors Adopting This
- Coffee Subscription
- Disrupt the traditional coffee subscription industry by offering curated selections from local North Carolina roasters.
- Personalized Service
- Implement disruptive technology to offer personalized coffee subscriptions with customized options and coffee accessories.
- Ethical Coffee Sourcing
- Create a disruptive coffee business model that supports local roasters who source beans from Fair Trade Certified, Organic, Direct Farm Trade, and Rainforest Alliance farms.
