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Driver-Rewarding Coffee Apps

This App Lets Drivers Win Coffee Coupons For Avoiding Their Phones

— September 24, 2016 — Autos
Driving Barista is an innovative new smartphone app, developed as part of a collaboration between Toyota, Komeda and KDDI Corporation, that is designed to encourage and motivate drivers to avoid distracted driving by giving them free coupons if they stray away from checking their smartphones for 100 km.

What's great about this service is the fact that the app is capable of determining whether the driver opened their messaging service. Once it confirms that this behavior did not occur, the app grants the driver a coupon that allows them to get a free cup of coffee at any Komeda coffee shop in the area.

By rewarding drivers with coffee coupons, the Driving Barista app makes for a highly effective way to go about reducing the rate of accidents caused by distracted driving.
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