At the Sweets & Snacks Expo, Jelly Belly introduced all-new flavors of its non-alcoholic Cocktail Classics jelly beans. For some time now, fans have been enjoying flavors like pomegranate cosmo, margarita, mojito, strawberry daiquiri and pina colada. The expanded collection of cocktail-inspired jelly beans introduces a fresh trio of flavors with mimosa, gin and tonic and Moscow miule.
These gourmet jelly beans set themselves apart from the usual fruity flavors and they share a sophisticated way for candy fans to experience the flavors of their favorite drinks in new ways. Perfect for sharing, the jelly bean boxes are organized with bean-shaped compartments that separate the candies by color and flavor type. The ready-to-enjoy Jelly Belly Cocktail Classics are perfect for solo snacking or sharing.
What Makes This Trend Stand Out
- Non-alcoholic Cocktail-inspired Candy
- Creating non-alcoholic candies that capture the essence of popular cocktails creates an opportunity for businesses to appeal to customers who enjoy these flavors without drinking.
- Gourmet Jelly Beans
- Developing unique and sophisticated flavors can make jelly beans more appealing to adults, providing an opportunity to attract a new market and differentiate from traditional fruity flavors.
- Candy as a Sharing Experience
- Creating candy boxes with bean-shaped compartments can provide an opportunity for businesses to appeal to customers who enjoy sharing candy with friends and family.
Sectors Adopting This
- Candy Manufacturing
- Incorporating non-traditional flavors into candy products can help companies stand out in the saturated candy industry market.
- Alcohol Alternatives
- Creating non-alcoholic flavored candy can provide an opportunity for companies to reach consumers who are seeking alcohol alternatives in their food and drink choices.
- Snack Packaging
- Innovating new and unique ways to package and display snack products can create attractive shelf appeal and increase consumer demand.
