Swarovski Recreated Cinderella's Glass Slippers for Disney's 100th
Laura McQuarrie — August 5, 2023 — Luxury
References: designtaxi
Cinderella's glass slippers, with their delicate beauty and timeless allure, have captivated audiences for centuries, and in celebration of Disney's 100th-anniversary milestone, Swarovski created a real-life version of the fairy tale footwear design. The beautifully crafted replica of the glass slipper seen in 2015’s live-action Cinderella was made to raise funds for the Make-A-Wish Foundation.
While Cinderella had her pair of glass slippers created by a fairy godmother, Swarovski needed the work of eight specialists and about 150 hours to bring this fantastical design to life. The crystal slipper consists of 221 facets with a stunning Aurora Borealis finish and a golden butterfly on top.
For the masses who want to get their hands on a piece of Disney history, there's also a Disney100 collection from Swarovski featuring figurines with the same dazzling Aurora Borealis coating.
While Cinderella had her pair of glass slippers created by a fairy godmother, Swarovski needed the work of eight specialists and about 150 hours to bring this fantastical design to life. The crystal slipper consists of 221 facets with a stunning Aurora Borealis finish and a golden butterfly on top.
For the masses who want to get their hands on a piece of Disney history, there's also a Disney100 collection from Swarovski featuring figurines with the same dazzling Aurora Borealis coating.
Trend Themes
1. Crystal Slipper Replicas - Swarovski created real-life versions of Cinderella's glass slippers to celebrate Disney's 100th anniversary, offering a disruptive innovation opportunity in the luxury collectibles market.
2. Collaborative Fundraising - Swarovski collaborated with the Make-A-Wish Foundation to raise funds through the sale of the crystal slipper replicas, presenting a disruptive innovation opportunity for charitable partnerships within the luxury industry.
3. Disney-themed Collections - Swarovski introduced the Disney100 collection, featuring figurines with the same coating as the crystal slippers, presenting a disruptive innovation opportunity in the market for collectible Disney merchandise.
Industry Implications
1. Luxury Collectibles - The creation of real-life crystal slipper replicas by Swarovski for Disney's 100th anniversary opens up opportunities for disruptive innovation in the luxury collectibles industry.
2. Charitable Partnerships - Swarovski's collaboration with the Make-A-Wish Foundation through the sale of crystal slipper replicas presents a disruptive innovation opportunity in the field of corporate social responsibility within the luxury industry.
3. Collectible Disney Merchandise - Swarovski's Disney100 collection, featuring figurines with an Aurora Borealis coating, introduces a disruptive innovation opportunity within the market for collectible Disney-themed merchandise.
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