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Decadent Churro Desserts

The Churro Dog Will Be Available at Chase Field Concession Stands

— March 6, 2015 — Lifestyle
If you feel like 1117 calories are missing from your diet, the Churro Dog is a delicious place to start. The treat will be available at two of the concession stands at Chase Fields this season for sports fans attending any Arizona Diamondbacks ballgames in the coming months. The baseball club has been promoting the item on their Twitter account as well.

The Churro dog is so much more than your average Mexican dessert. The warm cinnamon churro is placed inside a sliced Long John-style chocolate glazed donut, mimicking a hot dog bun and wiener. This is clearly a sweet take on the ballpark staple. Then the two are topped with frozen yogurt and drizzled all over with chocolate and caramel sauces.
Trend Themes
1. Decadent Churro Desserts - Opportunity for dessert shops to create innovative churro-inspired treats with unique flavor combinations and toppings.
2. Sweet-and-savory Food Mashups - Potential for food trucks and restaurants to experiment with combining sweet and savory ingredients in unexpected and indulgent ways.
3. Social Media Marketing for Food - Opportunity for brands and food establishments to promote and showcase their unique and indulgent dishes on platforms like Twitter and Instagram.
Industry Implications
1. Dessert Shops - Disruptive innovation opportunity for dessert shops to create innovative churro-inspired treats with unique flavor combinations and toppings.
2. Food Trucks and Restaurants - Opportunity for food trucks and restaurants to experiment with combining sweet and savory ingredients in unexpected and indulgent ways.
3. Marketing and Advertising - Opportunity for brands and food establishments to promote and showcase their unique and indulgent dishes on platforms like Twitter and Instagram.
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