A whimsical seasonal chocolate stout beer is made available to consumers by Karbach Brewing Co. The drink boasts an IBU of 25 and a 5.5% alcohol by volume.
Karbach Brewing Co. has curated a rather playful and imaginative aesthetic for the product. The chocolate stout beer boldly takes inspiration from Roald Dahl's famous 1964 book, 'Charlie and the Chocolate Factory.' The packaging borrows the color palette of the tale, while the description on the brewery's website is rhyming and carries a wonderous vibe. The title 'Your Golden Ticket!' stands out to browsing shoppers and further solidifies the origin of the inspiration.
The seasonal chocolate stout beer is made available from January through March and is sure to delight the consumer who is slightly nostalgic for old children's tales.
Karbach Brewing Co.'s Product Borrows Roald Dahl's Aesthetics
Kalina Ned — February 6, 2019 — Marketing