China combats childhood obesity with a little bit of tough love from their government. As most concerned North American parents of obese children might go to a talk show to vent about their junk food-loving kids, China’s government has decided to get involved in their young citizen’s health.
Chinese parents have the option of sending their big-boned children to boot camps where the kids are trained by former militaries. Well, if the army-styled workouts don’t produce results, the kids will always have camouflage to disguise those love handles.
What Makes This Trend Stand Out
- Government-enforced Fat Camps
- Opportunity for the fitness industry to create unconventional weight loss programs and boot camps for children.
- Childhood Obesity Prevention
- Opportunity for the healthcare industry to develop innovative strategies and initiatives to combat childhood obesity.
- Government Intervention in Health
- Opportunity for the public health sector to collaborate with governments to implement programs and policies to address childhood obesity.
Sectors Adopting This
- Fitness
- Disruptive innovation opportunity for the fitness industry to develop specialized programs and initiatives to combat childhood obesity.
- Healthcare
- Disruptive innovation opportunity for the healthcare industry to leverage technology and data to prevent and manage childhood obesity.
- Public Health
- Disruptive innovation opportunity for the public health sector to collaborate with governments and organizations to address the rising issue of childhood obesity.
