Cherry Los Angeles' upcoming 'APEX' collection is set to drop on February 8th. The lookbook showcases silhouettes that are unisex, as well as minimalist and playful in design. For the release, the contemporary streetwear brand taps ski culture, more precisely from the 70s era. The clothing is adorned with slogans like 'Not Peaking Yet' and style-minded graphic illustrations that embrace the winter sports thematic. In addition, Cherry Los Angeles communicates patriotism by incorporating the American flag as a motif throughout its offerings. Cursive branding appears on some of the minimalist pieces in the collection, hinting a certain delicate vibe in the slightly baggy fashion silhouettes.
The APEX capsule is centered predominantly on comfort as the silhouettes are slouchy yet stylish.