Cheetos Mac 'n Cheese Appeals to Snackers Who Love Cheesy Flavors
Laura McQuarrie — August 5, 2020 — Lifestyle
References: fritolay & prnewswire
Over the last few years, Cheetos lovers have been treated to a variety of foods made with or inspired by the brand's cheesy snacks and now they will be able to enjoy Cheetos Mac 'n Cheese. The all-new macaroni and cheese product from Cheetos shares the cheesy and fiery flavors that fans have fallen in love with in the form of Bold & Cheesy, Flamin' Hot and Cheesy Jalapeño varieties.
Naturally, the mac and cheese products are "made with authentic Cheetos cheesiness using Chester's Top-Secret Seasoning" and they take the form of corkscrew pasta noodles that take after the shape of Chester's cheetah tail.
With Cheetos Mac 'n Cheese, Rachel Ferdinando, SVP, CMO Frito-Lay North America, says: "We're putting our orange-dusted fingerprints on an at-home staple at a time when home mealtime occasions are on the rise."
Image Credit: Cheetos
Naturally, the mac and cheese products are "made with authentic Cheetos cheesiness using Chester's Top-Secret Seasoning" and they take the form of corkscrew pasta noodles that take after the shape of Chester's cheetah tail.
With Cheetos Mac 'n Cheese, Rachel Ferdinando, SVP, CMO Frito-Lay North America, says: "We're putting our orange-dusted fingerprints on an at-home staple at a time when home mealtime occasions are on the rise."
Image Credit: Cheetos
Trend Themes
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Cheesy Snack Food Innovations — Opportunity to create new cheesy snack products inspired by popular snack brands like Cheetos.
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Flavorful Macaroni and Cheese Varieties — Opportunity to develop unique and bold flavor profiles for macaroni and cheese products.
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Branded Food Collaborations — Opportunity to collaborate with popular snack brands to create unique food products.
Industry Implications
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Snack Food Industry — Opportunity for snack food companies to expand their product lines with snack-inspired macaroni and cheese products.
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Food Product Development Industry — Opportunity for food product development companies to create innovative and flavorful macaroni and cheese varieties.
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Marketing and Branding Industry — Opportunity for marketing and branding professionals to collaborate with popular snack brands and create branded food products.
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