Over the last few years, Cheetos lovers have been treated to a variety of foods made with or inspired by the brand's cheesy snacks and now they will be able to enjoy Cheetos Mac 'n Cheese. The all-new macaroni and cheese product from Cheetos shares the cheesy and fiery flavors that fans have fallen in love with in the form of Bold & Cheesy, Flamin' Hot and Cheesy Jalapeño varieties.
Naturally, the mac and cheese products are "made with authentic Cheetos cheesiness using Chester's Top-Secret Seasoning" and they take the form of corkscrew pasta noodles that take after the shape of Chester's cheetah tail.
With Cheetos Mac 'n Cheese, Rachel Ferdinando, SVP, CMO Frito-Lay North America, says: "We're putting our orange-dusted fingerprints on an at-home staple at a time when home mealtime occasions are on the rise."
Image Credit: Cheetos
Why This Trend Is Growing
- Cheesy Snack Food Innovations
- Opportunity to create new cheesy snack products inspired by popular snack brands like Cheetos.
- Flavorful Macaroni and Cheese Varieties
- Opportunity to develop unique and bold flavor profiles for macaroni and cheese products.
- Branded Food Collaborations
- Opportunity to collaborate with popular snack brands to create unique food products.
Industries Being Reshaped
- Snack Food Industry
- Opportunity for snack food companies to expand their product lines with snack-inspired macaroni and cheese products.
- Food Product Development Industry
- Opportunity for food product development companies to create innovative and flavorful macaroni and cheese varieties.
- Marketing and Branding Industry
- Opportunity for marketing and branding professionals to collaborate with popular snack brands and create branded food products.
