Despite the rise of consumers adhering to plant-based diets, many fast food brands are doubling down on cheesy dishes such as the new Cheese Loaded Burger from Checkers and Rally's.
The new Cheese Loaded Burger is a hefty dish that takes the classic fast food burger to a whole never level. Instead of a standard beef patty, the new Cheese Loaded Burger features two 100 percent all-beef patties sandwiched around a thick slice of melted Pepper Jack cheese. The cheesy patties are then topped with crispy onion strings, iceberg lettuce, tomato, dill pickles, mayonnaise, ketchup, mustard, and, of course, more cheese. The whole thing is served on a toasted bakery bun, although you may have to remove the bun in order to take a bite of this towering beef burger.
Image Credit: <i> Checkers and Rally's.</i>
Why This Trend Is Growing
- Cheese-driven Fast Food
- Opportunity to innovate in the fast food industry by incorporating unconventional and indulgent cheese-based dishes.
- Layered Patty Burgers
- Disruptive innovation potential in creating towering burgers with multiple beef patties and unconventional ingredients.
- Classic Dish Revamps
- Opportunity to tap into nostalgia by revamping classic fast food dishes with new additions and twists.
Industries Being Reshaped
- Fast Food
- Fast food chains can compete and differentiate themselves by offering unique and indulgent menu items.
- Dairy Industry
- The dairy industry can collaborate with fast food chains to create new and innovative cheese-based products.
- Bakery Industry
- The bakery industry can provide unique and sturdy buns for towering burgers, presenting an opportunity for collaboration with fast food chains.
