Diverse Cream Blush Collections

Fenty Beauty Released Its 'Cheeks Out' Cream Blush & Bronzer Line

Summer is right around the corner, and in light of this seasonal change Fenty Beauty has released its Cheeks Out collection, which is comprised of 10 blushes and seven bronzers.

As per usual, this collection is designed to complement any skin tone, with colors that range from dark purple to light pink. Of course, the collection features hues for the more audacious makeup wearer, with orange and bright pink blush options. The bronzers are equally diverse yet subtle and flattering, ranging from shimmering champagne to a light brown.

In addition to all the colorways, the Cheeks Out collection is comprised of only cream blushes and bronzers, making for a more natural application that sticks to the skin.

Image Credit: Fenty Beauty

Cream Blushes and Bronzers
The trend of using cream-based blushes and bronzers instead of powder-based alternatives.
Diversity in Makeup
The trend of offering makeup products that cater to a wide range of skin tones and textures.
Natural Application Makeup
The trend of creating natural-looking makeup with skincare-like ingredients.

Industries Being Reshaped

Cosmetics
Opportunity for makeup companies to create diverse and natural-looking cream blush and bronzer collections.
Skincare
Opportunity for skincare brands to incorporate makeup-like products with skincare-like ingredients to make natural-looking products.
Beauty Retail
Opportunity for beauty and makeup retailers to offer diverse and inclusive products to a varied consumer audience.
SCORE
1.3 out of 10
GENDER
50% Men50% Women
MARKETTop markets: North America
GENERATION
  • Gen Z
  • Gen Alpha
  • Gen X
  • Millennial (primary audience)
POPULARITY
Popularity 22%
Activity 8%
Freshness 9%