Action-Altered Fashions

These Motion-Influenced Fashion Garments Change Appearance with Movement

Design Academy Eindhoven graduate Anouk van de Sande created a collection of fashion garments that change appearance when they are in motion. Each piece of the collection was layered atop another piece. The designer then used dots or lines to create alternating patterns as the garment wearer moved.

The unique use of of layers and lines plays a trick on the viewer. While the motion-influenced fashion garments are simple, they project complex structure and change appearance with each movement made by the wearer.

The designer used playful colors such as bright blue, yellow and orange in some pieces, while others were strictly black, white and translucent. This collection of fashions titled 'Print in Motion' includes only five items that can mixed and matched to create various outfit choices. The line includes shirts, pants, catsuits, one dress and a long coat.

Motion-influenced Fashion
Opportunity for fashion brands to create garments that change appearance based on the wearer's movement.
Layered Fashion
Potential for designers to experiment with layered garments to create visual illusions and transformative effects.
Playful Color Palette
Chance for fashion brands to incorporate bright and bold colors into their collections to enhance visual impact.

Where This Applies

Fashion Design
Fashion designers can explore the use of motion to create innovative and interactive clothing designs.
Textile Manufacturing
Opportunity for textile manufacturers to develop fabrics that can respond to movement and change in appearance.
Retail and Fashion Merchandising
Retailers and fashion merchandisers can market and sell motion-influenced fashion garments as unique and eye-catching products.
SCORE
2.0 out of 10
GENDER
30% Men70% Women
MARKETTop markets: North America, Europe, Asia
GENERATION
  • Gen Z
  • Gen Alpha
  • Millennial
  • Gen X (primary audience)
POPULARITY
Popularity 11%
Activity 41%
Freshness 8%