Ceybon launched Chill AF, Happy AF and Bright AF, a trio of mushroom-infused, non-alcoholic aperitifs to offer flavorful alternatives to alcohol that deliver a feel-good buzz with the benefits of adaptogenic ingredients.
These aperitifs make the most of non-psychedelic mushrooms and botanicals to help people unwind with clarity and calmness. Damiana, which supports a euphoric feeling, chaparral bush and other botanicals, are included to recreate the mouthfeel and other qualities associated with a well-crafted cocktail. While Ceybon Bright AF takes cues from a Moscow mule, Happy AF is a smoky mezcal-inspired flavor.
Luxury hotels in San Francisco like the 1 Hotel San Francisco and Hotel Emblem, and private social clubs like SHACK15 and the Moscone Convention Center have added Ceybon AF to their wellness cocktail menus.
Key Themes Behind This Trend
- Mushroom-infused Beverages
- Mushroom-infused non-alcoholic beverages are emerging as a popular choice for consumers seeking alternative wellness drinks that provide both flavor and health benefits.
- Adaptogenic Cocktail Innovations
- Adaptogenic ingredients are being creatively incorporated into cocktails to produce beverages that not only taste good but also promote mental clarity and relaxation.
- Non-alcoholic Social Drinking Options
- Non-alcoholic aperitifs are gaining traction in social settings, appealing to those who desire the social experience of drinking without the adverse effects of alcohol.
Where This Applies
- Beverage Industry
- The beverage industry is exploring the use of adaptogens and non-alcoholic alternatives to meet the growing consumer demand for healthier drink options.
- Hospitality Industry
- Luxury hotels and private clubs are expanding their wellness offerings by adding innovative non-alcoholic cocktails to their menus to cater to health-conscious clients.
- Wellness Industry
- The wellness industry is increasingly incorporating adaptogenic botanicals into product lines to support mental and physical well-being in new, enjoyable formats.
