Cosmopolitan teamed up with the Humane Society of New York and put together a persuasive video using cats and abs. If you are an avid Internet user, you have with no doubt seen at least one viral cat video. Cosmo is using the craze to its advantage to promote the good cause of animal adoption. However, it is taking the cat videos to a whole new level by adding men with six packs into the meow mix.
The well-known women's magazine is trying to attract its clientele with what they believe might be a few of their favorite things in this two and a half minute music video. It features shirtless men rapping about "kickin' it with their kitty," doing "kitten crunches" and smoking "catnip cigars."
The three-month-old kittens used in the video (Merlin, Henya and Tony) are all available for adoption. This video is purrfectly executed.
What's Driving This Trend
- Viral Pet Adoption Videos
- Creating persuasive and entertaining videos featuring animals to promote pet adoption.
- Incorporating Abs Into Marketing
- Using attractive physiques to attract attention and engage with target audiences in marketing campaigns.
- Merging Popular Internet Trends
- Combining the popularity of cat videos with other trending topics or themes to create innovative and engaging content.
Who This Affects Most
- Pet Adoption
- The pet adoption industry can leverage viral video content to promote the adoption of animals and raise awareness for their cause.
- Marketing and Advertising
- Marketers and advertisers can explore unique ways to incorporate attractive features, like abs, into their campaigns to captivate audiences and drive brand engagement.
- Digital Content Creation
- Content creators and social media influencers can experiment with merging different internet trends to create fresh and entertaining content for their audiences.
