The Cathedral City Minis cheddar snacks have been unveiled by the brand to offer consumers with an easier way to incorporate cheese into their daily snacking endeavors. The cheese comes in five packs of individual servings, which are intended to help satisfy the increasing number of consumers choosing cheese as their daily snack. The convenient cheese snacks are perfect for carrying alongside a lunch or even for portioned eating from home.
Senior Brand Manager for Cathedral City Snacking Anca Lazar spoke on the Cathedral City Minis cheddar snacks saying, "Snacking on cheese is becoming increasingly popular, as consumers become ever more mindful of the nutritional quality of their snacking choices. This is driving dynamic growth of cheese snacks, amongst which ‘netted multipacks’ are seeing the highest volume growth. Our new Cathedral City Minis five-pack format has been developed to support convenience retailers in delivering value to their shoppers, permitting them to compete more effectively for a share of this ‘planned snacking’ growth."