Fresh Carrot Juice Smoothies

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Jamba's New Orange Carrot Karma Smoothie is Made with Carrot Juice

— January 11, 2020 — Lifestyle
In an effort to keep pace with changing consumer preferences, Jamba has debuted two new plant-based smoothie choices: Golden Turmeric Spice and Orange Carrot Karma.

Both of Jamba's extra colorful new smoothies feature a powerful blend of nutrient-rich ingredients to create a better-for-you breakfast options. The Golden Turmeric Spice starts with an oatmilk base, which is then blended with bananas, mangos, agave, and a bright yellow turmeric spice blend. On the other hand, the Orange Carrot Karma blends orange juice and fresh carrot juice with pureed mangoes and bananas. The result is two plant-based smoothies that are vegan-friendly.

With a growing number of consumers eating breakfast on the go and looking for more plant-based and vegan offerings, Jamba's new smoothies offer the perfect blend of convenience and nutrition, without sacrificing flavor.


Image Credit: Jamba.

Trend Themes

  1. Plant-based Smoothie Options — There is an opportunity for food and beverage companies to capitalize on the growing demand for plant-based and vegan options in the market.
  2. Innovative Flavor Blends — By experimenting with unique flavor combinations, businesses can tap into the consumer preference for exciting, new taste experiences.
  3. Breakfast On-the-go — Businesses can seize upon the trend of busy, on-the-go lifestyles by offering convenient breakfast options that are both healthy and satisfying.

Industry Implications

  1. Food and Beverage — Food and beverage companies can explore new product opportunities to create nutrient-rich, plant-based smoothies that cater to consumers seeking healthy and convenient options.
  2. Juice Bars — Juice bars can expand their offerings to include unique and innovative smoothie options that cater to consumers with busy, health-conscious lifestyles.
  3. Fitness Industry — The fitness industry can partner with food and beverage companies to create smoothie options that complement workout routines and cater to consumers seeking healthy, on-the-go options.
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