Pastel-Hued Spring Capsules

The Carhartt WIP Spring/Summer 2018 Collection Delivers Soft Tones

The latest Carhartt WIP Spring/Summer 2018 collection taps back to the brand's iconic heritage surrounding classic workwear items. To give it a spring makeover, the collection boasts a colorful set of tones all throughout the range. The end product of the label's seasonal offerings have clean cut lines and functional details. There are functional elements such as hammer loops, bar tacks, and triple needle stitching incorporated.

The playful colors prepare for the warmer temperatures to come while elevating the new Carhartt WIP Spring/Summer 2018 collection by giving it a captivating visual element. Some standout items from the capsule are the stone bleached active jacket in a light pastel blue, and the Michigan shore coat in a teal color. The range is available for purchase online on the label's website.

Pastel-hued Workwear
Opportunities for incorporating playful colors to traditional workwear to give it a captivating visual element.
Functional Spring Fashion
Incorporating functional details to fashionable pieces is a trend to watch this season.
Heritage-inspired Collections
Brands tapping back into their iconic heritage to create modern collections with classic designs.

Sectors Adopting This

Fashion
Fashion brands can incorporate functional details to their designs and tap into heritage-inspired collections to stay on trend.
Retail
Retailers can benefit from carrying collections that cater to the trend of functional fashion and pastel-hued workwear.
Manufacturing
Manufacturers can source and produce fabrics that are suitable for creating pastel-hued workwear that incorporate functional elements.
SCORE
1.4 out of 10
GENDER
50% Men50% Women
MARKETTop markets: North America, Europe, Asia
GENERATION
  • Gen Alpha
  • Gen Z (primary audience)
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 24%
Activity 10%
Freshness 8%