CandyCan is described as "candy with a purpose." The brand redefines vitamins by providing mouthwatering products that contain no added sugars and no animal-based products. Currently, the brand offers two variants: Sleep (made with melatonin and lemon balm) and Focus (made with L-theanine, Alpha GPC, and caffeine). Both offerings are available in three flavors including Peach Apricot Mango, Lemon Lime, and Strawberry.
The CandyCan vitamin gummies are nut-free, high in fiber, gluten-free, non-GMO, contain no sugar alcohol, are allergen-free, and are completely plant-based. Moreover, the gummies contain only 2 grams of sugar, 60 calories, and 3 grams of net carbs.
The CandyCan gummy vitamins are now available to purchase online and in select stores across the United States.
Image Credit: CandyCan
Why This Trend Is Growing
- Plant-based Vitamins
- Companies can expand the plant-based trend by developing more vitamin and supplement products that are free of animal products.
- Functional Gummies
- Brands can innovate the gummy format by creating products with specific functions like focus and sleep aids.
- Low-sugar Supplements
- Companies can cater to the growing trend of low-sugar diets by offering vitamins and supplements with low sugar content.
Industries Being Reshaped
- Health and Wellness
- Companies in the health and wellness industry can expand their product lines by developing plant-based supplements and functional gummies.
- Food and Beverage
- The food and beverage industry can innovate by creating plant-based gummy vitamins and incorporating functional ingredients into their products.
- Beauty and Personal Care
- Brands in the beauty and personal care industry can incorporate plant-based ingredients and low-sugar formulas into their nutrition and supplement lines.
