Be Sleeping Beauty-fabulous with the Calvin Klein Pre FW 2014 collection.
These decadent designs feature a line of apparel that look heavily pajama and night gown-influenced but can be worn outdoors. Throughout the collection, one will witness flowing light material maxis and wide legged pants. The color scheme is kept very light with the use of light grays, rosey tones and pretty pewter. In addition to the flowing dresses and wide brimmed pants in the collection, there are also cozy cardigans and lingerie-inspired slip dresses that are also designed to be worn outside.
The creative directors for the Clavin Klein Pre FW 2014 Collection wanted to focus on more loose-fitting apparel while still maintaining luxury status.
What Makes This Trend Stand Out
- Pajama-styled Outerwear
- Disruptive innovation opportunity: Designing comfortable and stylish outerwear that looks like pajamas for both indoor and outdoor use.
- Flowing Light Material
- Disruptive innovation opportunity: Creating lightweight and breathable fabrics for comfortable and fashionable clothing.
- Lingerie-inspired Slip Dresses
- Disruptive innovation opportunity: Developing lingerie-inspired dresses that are designed to be worn as outerwear for a sexy and stylish look.
Sectors Adopting This
- Fashion
- Disruptive innovation opportunity: Introducing new designs and styles to the fashion industry by incorporating elements of sleepwear into outerwear.
- Textile
- Disruptive innovation opportunity: Researching and creating lightweight and breathable fabrics for various applications in the fashion industry.
- Lingerie
- Disruptive innovation opportunity: Expanding the lingerie market by designing slip dresses that can be worn as outerwear, offering a unique combination of comfort and style.
