The classic caffeinated morning routine has remained strong for several decades. In spite of what adverse coffee studies are saying about the effects of coffee beans, beverage enthusiasts have continued to drink espresso, tea and carbonated drinks, and in large quantities at that. The Caffeine Trend Report follows the likes of these enthusiasts, as well as the most relevant projects spurred by businesses and marketing ad agencies with a stake in the java industry.
The rise of mocha-themed energy drinks is virtually impossible to ignore. Drinks like the Vodka Red Bull are now a staple refreshment found within bars, restaurant and night clubs throughout the world. Takes such as this one on the energizing substance are turning up at an impressive rate, and have even brought about diverse caffeine-free adaptations. The 250 PRO Trends and 2,2356 analogous creations featured in the Caffeine Trend Report represent the products leading this niche cartel, and will be a decisive read for organizations in catering to the cuisine, café and bean-oriented markets.