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Caffeinated Sunflower Seeds Give Energy Drinks A Run For The Money

— March 14, 2007 — Lifestyle
Sum Seeds are sunflower seeds, super-charged with the good stuff -- like caffeine. Now you can much away and get energized at the same time.

Watch for other super-charged sunflower seeds energized with ginseng, taurine and lysine. These supercharged snacks will all soon be giving energy drinks a run for their money.

Implications - Mainstream society thrives on caffeinated beverages such as energy drinks, coffee, espresso and soda. Food manufacturers are increasingly producing convenient snacks that deliver a caffeine kick in chewable form, such as energy candies or sunflower seeds. Time-crunched consumers, who may not have the spare time to sip on a cup of joe, will especially value these supercharged snack foods.
Trend Themes
1. Caffeinated Snacks - Manufacturers can create new and more innovative caffeine-based snack foods to cater to time-crunched consumers.
2. Supercharged Sunflower Seeds - There is an opportunity for manufacturers to create sunflower seeds infused with other natural energy boosters such as ginseng, taurine, and lysine.
3. Energy Drink Alternatives - Supercharged snacks such as caffeine-infused sunflower seeds can provide a healthier and convenient alternative to energy drinks.
Industry Implications
1. Snack Food Manufacturing - Snack food manufacturers can expand their product line by creating more options for supercharged snacks like caffeinated sunflower seeds.
2. Health and Wellness - Health and wellness companies can explore the development of natural energy boosters to be infused in snack foods.
3. Convenience Stores - Convenience stores can benefit by stocking up on a variety of supercharged snack foods as an alternative to energy drinks.
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