Mix-and-Match SPF Serums

Naked Sundays' Cabana Glow is Protective, Illuminating & Bronzing

Naked Sundays' Cabana Glow SPF 50 Mineral Glow Serum Drops is a world-first SPF mineral sunscreen with illuminating and bronzing pigments, plus numerous benefits from ingredients that are skin-caring and antioxidant-packed. Now available for pre-order, these drops can be found in a trio of shades that the brand encourages consumers to mix and match. Within the formulas, there are purposeful hydration boosters like wild rosella extract and firming pink algae extract.

Nowadays, beauty consumers are seeking sun care products that not only provide protective benefits but can also be used with the same ease and enjoyment as their favorite makeup products. Cabana Glow is set to be Naked Sundays’ largest launch of the year and there are already more than 150,000 shoppers already on a waitlist for this hotly anticipated product.

Mix-and-match SPF Serums
Naked Sundays' Cabana Glow offers a world-first SPF mineral sunscreen with illuminating and bronzing pigments.
Skin-caring and Antioxidant-packed
Naked Sundays' Cabana Glow includes purposeful hydration boosters like wild rosella extract and firming pink algae extract.
Sun Care Products as Makeup
Beauty consumers are seeking sun care products that can be used with the same ease and enjoyment as their favorite makeup products.

Industries Being Reshaped

Beauty
The beauty industry can capitalize on the trend of mix-and-match SPF serums that provide both sun protection and cosmetic benefits.
Skincare
The skincare industry has an opportunity to explore skin-caring and antioxidant-packed SPF serums that offer additional hydration and firming properties.
Cosmetics
The cosmetics industry can develop sun care products that double as makeup, fulfilling the demand for multi-functional beauty products.
SCORE
4.1 out of 10
GENDER
10% Men90% Women
MARKETTop markets: North America
GENERATION
  • Gen Alpha
  • Gen X
  • Gen Z (primary audience)
  • Millennial (primary audience)
POPULARITY
Popularity 40%
Activity 63%
Freshness 19%