INDN is New York City's first all-Indian cocktail bar and it serves up fresh and different drinks like Butterface, a butter chicken-inspired cocktail prepared with Illegal Mezcal, Empirical Ayuuk, fenugreel, garam masala and lemon.
Also featured on INDN's signature cocktails menu are options like Paneer Panic (with Bombay Sapphire, Empirical Cilantro, saag, turmeric and lime, and a paneer cube garnish,) Nuthin' But a Ghee Thang (prepared with spiced, ghee-washed Angel's Envy) and Who The Chaat Are You? (featuring clarified chutney.) Savory cocktails are rising in popularity as drinkers seek boldness, complexity and culinary twists that go beyond sweetness, and align with interests in globally inspired flavors.
Food-wise, INDN focuses on chakhna, a type of food that pairs well with alcohol, and options include seekh kebab, keema pao and palak chaat.
Why This Trend Is Growing
- Savory Cocktails Renaissance
- Savory cocktails are gaining traction as consumers look for drinks that offer a bold, complex, and globally inspired flavor profile.
- Culinary-cocktail Fusion
- The merging of culinary elements with traditional cocktail making is creating innovative drink experiences that captivate adventurous drinkers.
- Global Flavor Exploration
- There is a rising interest in cocktails that incorporate international ingredients, reflecting a broader consumer desire for cultural diversity in their libations.
Industries Being Reshaped
- Craft Beverage Industry
- The craft beverage sector is being revolutionized by the incorporation of savory and culturally diverse ingredients, appealing to consumers seeking unique taste experiences.
- Restaurant and Bar Innovations
- Restaurants and bars are experiencing transformative change as they experiment with novel cocktail pairings and globally-inspired menus to draw in curious patrons.
- Alcoholic Spirits Industry
- The alcoholic spirits market is seeing a shift towards unconventional flavor infusions and techniques, driven by a trend towards experimental and complex taste profiles.
