Nike unveils new tonal iterations of its cozy Burrow Slipper in the soft hues of either ivory or light pink for the season. The cozy slip-on design is made for both indoor and outfoot purposes and made its original debut back in October last year in a Khaki option.
The last options have the same fleece lining and the upper is made using a durable nylon ripstop fabric material -- this is similar to the materials used to create the Windstopper jacket. The sole foundation is made with soft foam and it sits on top of a gripped sole unit. The front has a large zipped pocket to store any small items when on the go.
Image Credit: Nike
Key Themes Behind This Trend
- Fleece-lined Slippers
- Opportunity for other companies to create cozy and stylish slippers with fleece lining using durable materials for indoor and outdoor use.
- Soft Foam Sole
- Disruptive innovation opportunity to improve comfort and durability of existing footwear technology with soft foam soles.
- Zipped Pocket
- Opportunity to incorporate practical storage options in footwear for on-the-go consumers such as a zipped pocket on the front of the slipper.
Where This Applies
- Athletic Footwear
- Innovative and practical addition to the athletic and sportswear industry with the rise of comfortable and functional footwear.
- Fashion Accessories
- Disruptive innovation opportunity for the fashion accessories industry to create functional and stylish footwear accessories such as cozy slipper socks.
- Outdoor Gear
- Opportunity to expand into the outdoor gear industry with slip-on footwear options that are comfortable enough for indoor use and durable enough for outdoor activities.
