American bar and grill Del Frisco’s Grille is now offering a Burgers & Bordeaux menu that pairs burgers and wine. With this new menu, diners have the chance to discover three wines from France in an approachable way with a classic American meal. The wines on the menu were selected to represent two zones of southwest France, divided by the Gironde River, each of which is responsible for producing wines with a unique flavor profile.
The Blanc by Del Frisco’s Grille is a turkey burger that's served on a toasted brioche bun with brie, pear mostarda, roasted garlic aioli and arugula—this burger pairs well with the citrus notes in the white Bordeaux. Other options on the menu include The Château burger and The Légende, each of which can also be elevated by a different French wine.
Why This Trend Is Growing
- Wine-paired Menus
- Opportunity for restaurants to offer wine pairings with their menus, providing a unique dining experience for customers.
- Cross-cultural Fusion
- Combining classic American dishes with international flavors, such as Del Frisco's French-inspired Burgers & Bordeaux menu, provides a disruption in the food industry by introducing new and exciting taste experiences.
- Regional Wine Education
- Providing customers with educational information about the unique flavors and profiles of wines from different regions, such as the Burgers & Bordeaux menu selection at Del Frisco's Grille, offers a new way to engage and educate consumers about wine in the restaurant industry.
Industries Being Reshaped
- Restaurant Industry
- Opportunity for restaurants to create unique menu offerings, such as wine-paired burgers, that provide a memorable experience for customers.
- Wine Industry
- Opportunity for wineries to partner with restaurants to offer their wines as part of a wine-paired menu, creating brand exposure and providing a new way for consumers to discover their wines.
- Hospitality Industry
- Hotels, resorts, and other hospitality businesses can create unique dining experiences for guests by offering wine-paired menus that provide a taste of local cuisine and regional wines.
