The Autumn/Winter 2014 Burberry nail polish collection is creatively packaged in a way that shows off some of the brand's most recognizable elements. The outside of the box presents itself beautifully, with an embossed detail of the Burberry knight on his horse. When the nail polish box is opened up, the lacquers are presented with elongated caps, giving them enough room to form the elegant and iconic Burberry pattern in black and white.
The six designer nail polish colors are deep tones for the fall season, including colors like Elderberry, Antique Gold and Teal Blue that were pulled directly from the Autumn/Winter 2014 Burberry runway collection. The Burberry nail polishes themselves feature a unique patent-pending technology that accelerates drying and hardening times and ensures protective and long-lasting wear with a glossy finish.
Why This Trend Is Growing
- Luxury Packaging
- There is an opportunity for disruptive innovation in the luxury packaging industry by incorporating recognizable brand elements and creative designs.
- Fashion-inspired Nail Polish
- The fashion industry can explore disruptive innovation by partnering with cosmetic brands to create nail polish collections that mirror runway trends.
- Patent-pending Technology
- There is potential for disruptive innovation in the cosmetics industry by developing new technologies that enhance the durability and performance of nail polish.
Industries Being Reshaped
- Packaging
- The packaging industry can capitalize on the trend of incorporating recognizable brand elements and creative designs in luxury products.
- Fashion
- Fashion industry professionals can explore partnership opportunities with cosmetic brands to create nail polish collections that reflect current runway trends.
- Cosmetics
- There is an opportunity for disruptive innovation in the cosmetics industry by developing new technologies that enhance the durability and performance of nail polish.
