Broccoli Mag is described as "a magazine presenting a new perspective on cannabis culture" and is curated by women. Highlighting the work of emerging artists, fashion designers and other young creatives, the publication aims to remove the stigma that can continue to surround cannabis in spite of its continuous evolution and consumers' changing perceptions. While legalization across North America and cannabis wellness is on the rise, niche publications like this one go beyond the ingredient's benefits to explore its effect on youth culture and the arts.
Broccoli Mag recently launched its 4th issue which highlights the psychedelic work of cover artist Adrienne Kammerer along with conversations with skincare brand Apothecanna's co-founder Joie Meffert. The issues also spotlight an anonymous group of Scottish women who are collaborating to make ungendered skatewear.