The Bristol Syrup Company Features Minimally Designed Bottles
Mishal Omar — December 4, 2017 — Lifestyle
References: pencilstudio & thedieline
The Bristol Syrup Company enlisted the creative agency Pencil Studio Ltd. to design the branding for its flavorful collection of cocktail syrups.
The brand offers a series of syrups that it emphasizes are made in "small batch" quantities. Each syrup comes in a simple glass bottle and features a pale brown label that gives the brand the artisanal aesthetic it is hoping to convey. The company's products are made from "Bristol-based syrup experts and bartenders," and feature authentic flavors that bartenders would actually use. Flavors in the collection include Passionfruit, Raspberry, Cherry & Vanilla, Elderflower and more.
The Bristol Syrup Company's products are able to offer artisanal, small batch products while still having a contemporary visual appeal.
The brand offers a series of syrups that it emphasizes are made in "small batch" quantities. Each syrup comes in a simple glass bottle and features a pale brown label that gives the brand the artisanal aesthetic it is hoping to convey. The company's products are made from "Bristol-based syrup experts and bartenders," and feature authentic flavors that bartenders would actually use. Flavors in the collection include Passionfruit, Raspberry, Cherry & Vanilla, Elderflower and more.
The Bristol Syrup Company's products are able to offer artisanal, small batch products while still having a contemporary visual appeal.
Trend Themes
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Minimally Designed Packaging — Opportunities for eco-friendly and sleek bottle designs that evoke an artisanal and handcrafted feel for beverage companies.
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Small Batch Production — Opportunities for companies to emphasize the uniqueness and authenticity of their products by limiting production and using locally-sourced ingredients.
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Authentic Flavors — Opportunities for companies to cater to the increasing demand for authenticity and transparency in food and beverage production by featuring recognizable and real flavors in their products.
Industry Implications
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Beverage Manufacturing — Incorporating small-batch production and authentic flavors to offer unique and flavorful products to satisfy consumers' demand for quality beverages.
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Packaging Design — Providing aesthetically pleasing and eco-friendly packaging designs that can effectively convey a brand's message and appeal to consumers.
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Bartending — Utilizing small batch, locally sourced cocktail syrups to create unique and high-quality drinks that meet consumers' growing demand for authentic and personalized experiences.
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