Free Trend Report Free 2018 Report & eBook

Get the top 100 trends happening right NOW -- plus a FREE copy of our award-winning book. Our Research Methodology

This article is one of 350,000 experiments. We use crowd filtering, big data and AI to identify insights.

Lacoste's Eau de Lacoste L.12.12 Boasts Brightly Colored Packaging

 - Nov 3, 2014
References: shop.lacoste &
Lacoste's Eau de Lacoste L.12.12 fragrance collection boasts brightly colored packaging that is sleek and streamlined in its aesthetic. The label's vividly branded scents feature black, violet, red and yellow editions that are all consistently fresh in their look.

The label's latest L.12.12 fragrance is named 'Jaune', the French word for yellow. This fresh perfume boasts Lacoste's signature, brightly colored packaging and gains its visual inspiration from the yellow polo shirt, an iconic garment in the brand's history.

Lacoste's latest scent is infused with fruit and citrus flavors that are as fresh and bold as its bright yellow packaging. The perfume also features hints of apple and cypress wood aromas, making one reminisce about the carefree days of summer year round.