I love the classic collections of Danish fashion brand, Mads Nørgaard. How simple and lush does his SS09 collection look? I could quite happily wear each of these 10 looks through the summer days.
Mads Nørgaard is an international brand that bases itself around a core of fashionable classics for women and men. The collections are always simple, sleek and modern, based around the task of making girls look more sexy and guys look more tough. I adore the basic cuts and items of this collection and the bold color details.
Sometimes, instead of putting on a runway show for the fashion week, designer Mads Nørgaards makes a fashion film using gorgeous models, like Freja Beha to convey his vision of fashionable rock n’ roll vibes, as seen in the video above.
Mads Nørgaard can be bought in stores and fashion shops around the world, see the link below for more details.
Key Themes Behind This Trend
- Sustainable Fashion
- Mads Norgaard's sleek and modern collections can take advantage of the growing demand for sustainable and ethical fashion.
- Gender-neutral Fashion
- Mads Norgaard's unisex collection can tap into the emerging trend of gender-neutral fashion which is gaining popularity among younger consumers.
- Fashion Films
- Mads Norgaard's use of fashion films as an alternative to traditional runway shows presents an opportunity for creative storytelling and experiential marketing in the fashion industry.
Where This Applies
- Fashion and Apparel
- Mads Norgaard's brand and collections can disrupt the fashion and apparel industry, particularly in the areas of sustainability, gender-neutral fashion, and experiential marketing.
- Film and Entertainment
- Mads Norgaard's use of fashion films can disrupt the film and entertainment industry, presenting opportunities for fashion-related content and collaborations.
- Retail and E-commerce
- Mads Norgaard's international reach and popularity can disrupt the retail and e-commerce industry, particularly in the areas of international expansion and online sales.
