The BrewDog x Grind Coffee Stout Has a Full-Bodied Profile
Michael Hemsworth — October 16, 2023 — Lifestyle
References: grind & retailtimes
The BrewDog x Grind coffee stout has been created in collaboration between the brewery and the sustainable coffee brand as a premium libation for consumers in the UK to try out this fall or winter.
The beer is made with Simcoe hops and Crystal Malt, which have been paired with Grind's ethically sourced coffee for a rich, full-bodied libation for discerning drinkers to try out. Featuring a 6% ABV, the beer is reported to have notes of bitter dark chocolate with sweet chocolate sauce and is carbon negative certified to prioritize a sustainable profile. The beer is arriving exclusively at Tesco and Sainsbury's where shoppers can pick it up for £3.75 each or £13.95 for a four pack.
Founder and CEO of Grind David Abrahamovitch commented on the BrewDog x Grind coffee stout saying, "We’re super excited to be collaborating with our friends at BrewDog on our first ever coffee stout. Not only are BrewDog, leading the craft beer industry, but they also share Grind’s mission to do better by the planet.”
The beer is made with Simcoe hops and Crystal Malt, which have been paired with Grind's ethically sourced coffee for a rich, full-bodied libation for discerning drinkers to try out. Featuring a 6% ABV, the beer is reported to have notes of bitter dark chocolate with sweet chocolate sauce and is carbon negative certified to prioritize a sustainable profile. The beer is arriving exclusively at Tesco and Sainsbury's where shoppers can pick it up for £3.75 each or £13.95 for a four pack.
Founder and CEO of Grind David Abrahamovitch commented on the BrewDog x Grind coffee stout saying, "We’re super excited to be collaborating with our friends at BrewDog on our first ever coffee stout. Not only are BrewDog, leading the craft beer industry, but they also share Grind’s mission to do better by the planet.”
Trend Themes
1. Collaboration Coffee Stout Beers - The BrewDog x Grind coffee stout showcases the trend of collaborations between breweries and coffee brands for unique flavors.
2. Premium Ethically-sourced Ingredients - The use of ethically sourced coffee and Simcoe hops in the BrewDog x Grind collaboration beer highlights the trend of prioritizing premium and sustainable ingredients.
3. Carbon Negative Certification - The carbon negative certification of the BrewDog x Grind coffee stout reflects the trend of prioritizing sustainability and environmentally friendly practices in the brewing industry.
Industry Implications
1. Craft Beer - The collaboration between BrewDog and Grind demonstrates innovation opportunities for craft breweries to partner with other brands and create unique flavor profiles.
2. Coffee - The collaboration between BrewDog and Grind presents opportunities for coffee brands to expand their offerings by venturing into the craft beer market and infusing their flavors into new products.
3. Grocery Retail - The exclusive availability of the BrewDog x Grind coffee stout at Tesco and Sainsbury's highlights the potential for grocery retailers to partner with breweries and offer exclusive craft beer selections to customers.
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