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Reactive Bike Brake Lights

The Sigma Brakelight Illuminates When You're About to Brake

— August 11, 2015 — Tech
The Sigma Brakelight is a device that illuminates when the bike's brake calipers close together, alerting nearby motorists that your bike is about to brake.

The light is water-resistant and is attached using an Allen key to the rear brake cable between the two brake calipers. It is compatible with any cable-activated mechanical rear brake. When the calipers are squeezed together while braking, they provoke a mechanism to complete a circuit and illuminate a red LED light.

The Brakelight weighs only 7 grams and it is powered by a fully replaceable 1025 button cell battery that is good for as many as 100,000 braking instances. It is available in a range of five colors, and is priced at a very reasonable $9.99, making it an exceedingly good option for the cyclist on a budget.
Trend Themes
1. Reactive Brake Lights - The Sigma Brakelight showcases the trend of reactive brake lights that illuminate when the bike's brake calipers close together, enhancing safety on the road.
2. Lightweight Bike Accessories - The Brakelight's weight of only 7 grams represents a trend towards lightweight bike accessories that provide useful functionalities without adding significant bulk.
3. Affordable Cycling Gadgets - Priced at $9.99, the Brakelight reflects the trend of affordable cycling gadgets that offer enhanced safety features to cyclists on a budget.
Industry Implications
1. Bicycle Accessories - The reactive brake lights trend presents an opportunity for bicycle accessory manufacturers to create innovative and reliable braking systems.
2. Consumer Electronics - The market for lightweight and affordable bike gadgets, such as the Brakelight, has the potential to attract consumer electronics companies looking to expand their product offerings.
3. Sporting Goods Retail - Sporting goods retailers can tap into the demand for affordable safety gadgets by stocking the Brakelight and other similar cycling accessories.
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