Paired-Down Cosmetics Kits

The Kat Von D's Bow N Arrow Look Duo Features a Lipstick and Eyeliner

Kat Von D Beauty recently debuted a seasonal offering called the Bow N Arrow Look Duo, which features the only two products consumers need to create the perfect holiday look. While there are a wide variety of beauty kits available for the holiday season, this simple set is perfect for those who can't be bothered to use more than a few products at once.

The Bow N Arrow Look Duo from Kat Von D Beauty is a limited-edition set that is only available for the 2016 holiday season. The kit consist of just two products that are designed to help consumers make their eyes and lips stand out. The first product is a mini-sized Trooper Liner, which can be used to create a bold cat eye. The second product is a mini-sized Everlasting Liquid Lipstick that dries with a matte finish for the perfect neutral pout.

While the kit may seem simple, the offering is a perfect option for the makeup minimalist.

Minimalist Beauty Kits
Creating small and effective beauty kits with only a few essential products.
Limited Edition Seasonal Collections
Offering unique and exclusive collections to drive urgency and excitement for consumers.
Multifunctional Makeup Products
Developing makeup products that can be used for multiple purposes to cut down on the number of products needed.

Industries Being Reshaped

Cosmetics
Creating simple and easy-to-use cosmetic kits to appeal to customers looking for a minimalist approach to makeup.
Fashion
Partnering with cosmetic brands to create limited edition collections for the holiday season to drive sales and excitement.
Retail
Offering exclusive deals on seasonal cosmetic collections to increase foot traffic and drive sales during peak shopping periods.
SCORE
3.5 out of 10
GENDER
10% Men90% Women
MARKETTop markets: North America
GENERATION
  • Gen Z
  • Gen Alpha
  • Gen X
  • Millennial (primary audience)
POPULARITY
Popularity 49%
Activity 49%
Freshness 8%