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Bourbon-Based Canned Cocktails

Cold Hamer Bourbon Peach Tea is a Lighter Cocktail Alternative

— September 24, 2021 — Lifestyle
Cold Hamer Bourbon Peach Tea is a canned cocktail that's easy to enjoy, especially as a lighter alternative to other popular canned cocktail choices. The ready-to-drink product is made with Old Hamer Straight Bourbon Whiskey, which is made with 99% corn and 1% malted barley that's aged for a minimum of two years. This canned cocktail is described as a sweet soft tea and it boasts 7% ABV.

Cold Hamer Bourbon Peach Tea is the third ready-to-drink product from Cold Hamer and it's joined by High Ball and Snapback products. All of these options stand out as lower calorie options made with natural ingredients. West Fork Whiskey Co. is the only Indiana-based distillery to offer bourbon-based canned cocktails.
Trend Themes
1. Bourbon-based Canned Cocktails - With the popularity of canned cocktails, there is a potential to disrupt the spirits industry by introducing more bourbon-based canned options.
2. Lighter Ready-to-drink Cocktails - There is a rising trend for lighter ready-to-drink cocktails, such as Cold Hamer Bourbon Peach Tea, which offers a refreshing alternative to conventional cocktails.
3. Natural Ingredients in Canned Cocktails - The demand for natural and healthier ingredients can drive innovation in the canned cocktail industry and increase consumer appeal.
Industry Implications
1. Canned Cocktail Industry - There is an opportunity for innovation in the canned cocktail industry by introducing more bourbon-based options and healthier and natural ingredients to cater to the consumer demand.
2. Spirits Industry - The spirits industry can explore creating new and unique canned cocktail options using higher quality bourbon and natural ingredients to stay competitive.
3. Ready-to-drink Industry - The ready-to-drink industry can capitalize on the demand for healthier and lighter cocktails by creating more products that cater to that market.
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