Free Trend Report Free 2019 Report & eBook

Get the top 100 trends happening right NOW -- plus a FREE copy of our award-winning book. Our Research Methodology

This article is one of 350,000 experiments. We use crowd filtering, big data and AI to identify insights.

Chef Javier Plascencia Brings Fine Dining to Tijuana, Mexico

 - Apr 2, 2011
References: streetgourmetla & nytimes
Restaurateur and chef Javier Plascencia is a native of Tijuana, Mexico, which is located just outside the U.S. border south of San Diego. He's proud of his home city and his new restaurant, Mision 19, also located in bustling Tijuana. The chef's vision goes beyond just daily restaurant duties: his heart is set on using Mision 19 not just to revitalize the food scene in Tijuana but also the city itself.

Border towns aren't generally known for their attractive, fine-dining restaurants, but Mision 19 may change that with its wood and floor-to ceiling glass design. Tijuana is known for its street food like smaller street tacos, fresh seafood and birra, or roasted goat; people who enjoy delicious food from nearby cities and the U.S. come to Tijuana to drink and sample food from their favorite vendors and make merry.

Mision 19 is now just one of 10 Tijuana restaurants owned by Plascencia and his family's restaurant group. Each restaurant carries a gastronomic theme; Mision 19 only serves local wines and food. The abundant agricultural area offers prime pickings and choices are brought in within a 120-mile radius to demonstrate the great-quality local food from Baja farms and the wineries of Guadalupe Valley.