Anti-Gravity Book Displays

The 'Bloom' Bookshelf by Raw-Edges Suspends Books in Mid-Air

Featured at Milan Design Week 2013, design firm Raw-Edges revealed a book display that suspends books on threads of string called 'Bloom.' Designed by Yael Mer and Shay Alkalay, the piece was inspired by the weaving loom. The shelf contains red strings with sliding stoppers.

When a book is placed on one of the stoppers, the book suddenly looks like it's floating. In it's nude bookless form, 'Bloom' looks like a Japanese candlestick chart with the stoppers forming a mesmerizing pattern.

The black stoppers on each group of strings can be adjusted to any height in order to make the bookshelf uniquely yours. The versatility of this shelf means that you can make a piece of art, a dynamic organization system or both.

Anti-gravity Book Displays
Opportunity for innovation in book display technology by incorporating floating bookshelf designs.

Who This Affects Most

Design
Design industry can explore new possibilities in creating visually captivating book displays.
Furniture
Furniture industry can develop floating bookshelf products that combine functionality and artistic aesthetics.
Retail
Retail industry can enhance the shopping experience by incorporating anti-gravity book displays that attract attention and create a unique atmosphere.
SCORE
5.8 out of 10
GENDER
50% Men50% Women
MARKETTop markets: North America, Europe
GENERATION
  • Gen Z
  • Gen Alpha
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 88%
Activity 79%
Freshness 8%

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