Kellogg's recently teamed up with Mistica Foods to launch a line of boneless Chicken Bites that are breaded with Cheez-It crackers. With the growing demand for frozen foods that are made for sharing, this new chicken appetizer puts a creative twist on two familiar products.
The new Breaded Boneless Chicken Bites from Mistica Foods are bite-sized chicken nuggets that are made for snacking or for sharing as an appetizer. Each bite is made from hand-cut, whole-muscle chicken breast and rib meat for maximum flavor. Each bite is then breaded with Cheez-It crackers to add a delightfully crunchy texture and the familiar taste of cheese. The idea is to take the at-home tradition of crushing crackers up as breading and turning it into a ready-to-cook appetizer that can be prepared in virtually no time at all.
What's Driving This Trend
- Cheese-infused Snacks
- As consumers crave indulgence, opportunities arise in developing cheese-infused snacks for added flavor and texture.
- Easy-to-prepare Appetizers
- With the growing demand for convenience, there is a window for easy-to-prepare appetizers that cater to time-starved consumers.
- Creative Food Pairings
- As consumers seek unique food experiences, innovators can explore creative food pairings to bring familiar flavors together in new ways.
Who This Affects Most
- Snack and Convenience Food
- With consumers' fast-paced lifestyles, there is an opportunity in developing healthy snack and convenience food options for on-the-go consumption.
- Frozen Food
- As consumers prioritize convenience, innovators can focus on creating ready-to-cook frozen food items that cater to busy schedules without sacrificing taste.
- Food Manufacturing
- As consumer tastes evolve, there is an opportunity in food manufacturing to create more innovative and unexpected flavor combinations to meet growing demand.
