By/RosieJane's Calm the F*ck Down Everyday Body Milk is a product that offers the benefits of a toner and moisturizer in one, all the while offering instant, weightless hydration. This product is infused with organic cucumber hydrosol, replenishing sunflower oil, turmeric root and soothing aloe vera, plus the calming scents of lavender, neroli and chamomile.
After its packaging has been shaken, the body milk is ready to be used all over the body and it's ideal for those who are picky when it comes to the products they use on their body, especially if they don't like feeling heavy or greasy after applying. This product sets itself apart by being instantly absorbed into the skin without leaving a white cast.
Why This Trend Is Growing
- Hybrid Toner-moisturizers
- Opportunity for brands to create more innovative, multifunctional beauty products
- Fast-absorbing Body Milks
- An opportunity for beauty brands to create products that cater to individuals on the go and those who value convenience
- Weightless Skincare
- A trend in skincare that might disrupt the industry by providing a solution for individuals who don't like heavy or greasy skincare products
Industries Being Reshaped
- Beauty and Skincare Industry
- The opportunity for brands to create innovative, new skincare products that cater to the growing demand for multifunctionality and convenience
- Organic and Natural Skincare Industry
- The opportunity to offer consumers more natural, organic, and sustainable skincare products that are weightless and fast-absorbing
- Athletic and Fitness Industry
- The opportunity to create weightless and fast-absorbing body care products that are specifically formulated for active individuals who value non-greasy, lightweight products that provide instant hydration
