German auto-maker giant BMW revealed its 2015 BMW M4 convertible. This stylish 2-door sports car comes equipped with a state-of-the-art 431 horsepower 3.0-liter engine with twin-power turbo technology. This powerful engine is paired with a seven-speed double clutch transmission. These elements enable the 2015 BMW M4 convertible to sprint from zero to 100 kh/h in a hugely impressive 4.4 seconds.
This 5th generation convertible design incorporates several familiar BMW elements including a lightweight bonnet, triple-air-intake front apron, black double-bar grille and an exhaust system with four tailpipes.
The 2015 BMW M4's folding metal roof has a comprehensive interior lining and boasts soundproof and weather-proof construction. The roof can be opened at a touch of a button and takes 20 seconds to open. It can be opened as long as the car is traveling at no faster than 18 km/h.
Photo Credits: designboom, bmw
Why This Trend Is Growing
- Convertible Car Technology
- Developing new technologies that improve the weight, security and speed of convertible cars will allow auto-makers to differentiate themselves in the market.
- Luxury Car Life-style
- Creating experiences around luxury cars, such as a fashion or a travel experience, can leverage the car as a status symbol and an extension of people's lifestyles.
- Eco-friendly Convertible Cars
- Integrating sustainable technologies in convertible cars design and engines, such as electric or hybrid engines, could attract eco-conscious and responsible consumers.
Industries Being Reshaped
- Automotive
- Auto-makers can take advantage of the growing appetite for luxury cars and build brands that satisfy different lifestyle preferences.
- Travel and Leisure
- Luxury car rental and lifestyle brands can offer travel experiences that combine luxury cars with other high-end experiences, such as wine tasting or gourmet dining.
- Green Energy
- Developing eco-friendly convertible car technologies and products can attract environmentally-aware consumers and create a competitive advantage in the automotive sector.
