Designers Adam Gothelf and Alberto Rodríguez have created a collection of emotionless, blunt cards for almost every occasion. The two designers decided to make these greeting cards to fulfill to societal obligation of recognizing significant days without being over emotional.
The cards are best suited for those with a sense of sarcastic humor. They fulfill a variety of holidays and generic card-required events such as Mother's Day, thank you cards, get well cards, happy New Year's and birthday cards.
The cards are simple with a gray background and black border. The writing is clear, short and also written in black ink. An example of one of the blunt cards is the Mother's Day card that has an image of stick figures on the front of a mom and child. The card reads "maker appreciate day."
Why This Trend Is Growing
- Emotionless Greeting Cards
- Opportunity for designing greeting cards with a blunt and sarcastic tone for those with a dry sense of humor.
- Sarcastic Humor Cards
- Opportunity to create cards that fulfill societal obligations without being overly emotional, appealing to those who appreciate sarcastic humor.
- Minimalist Design Cards
- Opportunity to design cards with simple and minimalistic aesthetics, using gray backgrounds and clear black ink writing.
Industries Being Reshaped
- Greeting Card Industry
- Opportunity for greeting card companies to expand their product lines by offering emotionless and sarcastic cards.
- Stationery Industry
- Opportunity for stationery companies to include blunt and sarcastic cards in their collections, catering to customers with a dry sense of humor.
- Gift Industry
- Opportunity for gift shops to feature emotionless and blunt greeting cards as unique items that appeal to customers looking for a non-traditional approach.
