Interchangeable Lens Goggles

The Blueprint BSG2 Goggles are Durably Designed for Maximum Clarity

It's imperative to have good gear when you hit the slopes, so the Blueprint BSG2 Goggles is here to help satisfy a number of wants and needs by skiers and snowboarders alike. The interchangeable design aesthetic of the Blueprint BSG2 Goggles means you'll be able to swap out one color for the next thanks to the embedded magnetic system that securely holds the lens in place.

Featuring a nearly indestructible design, the Blueprint BSG2 Goggles have lens that are scratch-resistant and have anti-reflective technology that'll help ensure that even if the weather conditions change that you're good to go. Available in a wide variety of colors, the Blueprint BSG2 Goggles are currently funding on Kickstarter where the product has already surpassed the funding goal at the time of publication.

Interchangeable Lens Technology
The interchangeable design aesthetic of the Blueprint BSG2 Goggles presents an opportunity for disruptive innovation in the eyewear industry by allowing users to easily customize their goggles.
Durability and Protection
The nearly indestructible design and scratch-resistant lens of the Blueprint BSG2 Goggles highlight the potential for disruptive innovation in the outdoor gear industry, catering to customers who demand durable and long-lasting products.
Anti-reflective Technology
The anti-reflective technology featured in the Blueprint BSG2 Goggles offers disruptive innovation opportunities for the eyewear industry, providing users with enhanced visibility in varying weather conditions.

Industries Being Reshaped

Eyewear
The interchangeable lens technology and anti-reflective technology in the Blueprint BSG2 Goggles present disruptive innovation opportunities in the eyewear industry, catering to customers who seek customizable and high-performing goggles.
Outdoor Gear
The durable design and scratch-resistant lens of the Blueprint BSG2 Goggles provide opportunities for disruptive innovation in the outdoor gear industry, targeting customers who prioritize long-lasting and protective equipment.
Sports Equipment
The interchangeable lens technology and durability features of the Blueprint BSG2 Goggles have the potential to disrupt the sports equipment industry, offering skiers and snowboarders customizable and robust goggles.
SCORE
4.1 out of 10
GENDER
50% Men50% Women
MARKETTop markets: North America, Europe
GENERATION
  • Gen Alpha
  • Gen Z (primary audience)
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 74%
Activity 42%
Freshness 8%