After its recent tie-up with Blumarine, Heaven by Marc Jacobs is collaborating with Bleach London on a new capsule inspired by punk aesthetics. Bleach London operates multiple salons around the British capital, specializing in dip-dye techniques that are adored around the globe. It's collaboration with Heaven by Marc Jacobs highlights the versatility of grunge culture, delivering multiple hair dyes in shades like 'Metallic Pink,' 'Luminous Green,' and 'Rusty Vibrant Red.'
The hair dyes are semi-permanent, eventually fading and washing out with time. They are also formulated to be vegan and cruelty-free, so the hair isn't damaged after use.
The Heaven by Marc Jacobs x Bleach London hair dye capsule is available on the latter's website.
Image Credit: William E. Wright, <a rel='nofollow' href='https://hypebeast.com/2023/8/bleach-london-heaven-by-marc-jacobs-collaboration-release-info'>hypebeast</a>, <a rel='nofollow' href='https://bleachlondon.com/'>bleachlondon</a>
Why This Trend Is Growing
- Punk-inspired Hair Dyes
- The collaboration between Heaven by Marc Jacobs and Bleach London introduces a capsule of semi-permanent hair dyes in shades like 'Metallic Pink,' 'Luminous Green,' and 'Rusty Vibrant Red', inspired by punk aesthetics.
- Vegan and Cruelty-free Hair Products
- Heaven by Marc Jacobs and Bleach London offer hair dyes that are formulated to be vegan and cruelty-free, ensuring no damage to the hair after use.
- Versatile Grunge Culture
- The collaboration showcase the versatility of grunge culture through multiple hair dye options, reflecting the global adoration for dip-dye techniques.
Industries Being Reshaped
- Fashion
- The collaboration between Heaven by Marc Jacobs and Bleach London highlights the intersection of fashion and hair dye, offering new opportunities for innovative product lines.
- Beauty
- The introduction of vegan and cruelty-free hair dyes by Heaven by Marc Jacobs and Bleach London signals a growing demand for ethical and sustainable beauty products.
- Hair Salons
- The trend of punk-inspired hair dyes created by Heaven by Marc Jacobs and Bleach London presents a lucrative opportunity for hair salons to expand their services and cater to a diverse customer base.
