OneKeyAway Matchmaking Site
The people at matchmaking site OneKeyAway.com found the big flaw in internet dating sites - no human interaction! So they developed a service that brings professional singles together. After completing an initial survey and profile at their website, users attend a mixer hosted by OneKeyAway where they're given an "e-Key" which resembles a car alarm remote control. Guests can approach each other, "zap" each other with their e-Key, and they are immediately able to tell how closely they match based on their online surveys. Meeting in a relaxed social environment takes the edge off of those awkward first dates and the e-Key premise keeps things playful.