REPIEL's Second Launch of Masks are Made to Suit Different Needs
Riley von Niessen — November 14, 2018 — Fashion
References: repielusa
Korean skincare label REPIEL has expanded its offerings with a new range of bio-cellulose sheet masks, which come in a total of four variations to help consumers achieve the results they want.
The 'Perfect Fit' collection of bio-cellulose sheet masks follow the launch of the brand's 'Timeless Bio Shot' collection, with both versions currently available online, as well as from REPIEL's retailers. All of the Perfect Fit masks were created through a "natural microorganism fermentation process of coconut water" and have the ability to increase absorption in the skin so that the essence can soak in and provide lasting results.
To get the most out of the masks, REPIEL recommends that users wash their face to clear away any makeup or oil, and then place the sheet directly onto their skin after removing the mesh layers. After sitting for 15 to 20 minutes, the mask is ready to be removed and the excess essence can be massaged into the skin.
The 'Perfect Fit' collection of bio-cellulose sheet masks follow the launch of the brand's 'Timeless Bio Shot' collection, with both versions currently available online, as well as from REPIEL's retailers. All of the Perfect Fit masks were created through a "natural microorganism fermentation process of coconut water" and have the ability to increase absorption in the skin so that the essence can soak in and provide lasting results.
To get the most out of the masks, REPIEL recommends that users wash their face to clear away any makeup or oil, and then place the sheet directly onto their skin after removing the mesh layers. After sitting for 15 to 20 minutes, the mask is ready to be removed and the excess essence can be massaged into the skin.
Trend Themes
1. Bio-cellulose Sheet Masks - Disruptive innovation opportunity: Develop customizable bio-cellulose sheet masks for specific skin concerns.
2. Natural Microorganism Fermentation - Disruptive innovation opportunity: Apply natural microorganism fermentation process to other skincare products for enhanced effectiveness.
3. Increased Absorption Technology - Disruptive innovation opportunity: Create skincare products that maximize absorption in the skin for longer-lasting results.
Industry Implications
1. Skincare - Disruptive innovation opportunity: Incorporate bio-cellulose materials and enhanced absorption technology to create innovative skincare products.
2. Cosmetics - Disruptive innovation opportunity: Develop makeup products with natural microorganism fermentation process for improved skin benefits.
3. Beauty Retail - Disruptive innovation opportunity: Partner with skincare brands to provide exclusive bio-cellulose sheet masks and related products in beauty retail stores.
2.7
Score
Popularity
Activity
Freshness
