Timeless Sheath Wedding Dresses

The BHLDN Fall 2014 Bridal Collection is Flowy and Feminine

Many women may have dreamed about wearing Cinderella's ballgown on their wedding day, but the style has become a lot more natural as shown in the BHLDN Fall 2014 Bridal collection. In place of big puffy skirts are flowy sheath silhouettes, yet overall the designs are still timelessly feminine and memorable.

Lace, tulle and sheer fabrics rule in the BHLDN Fall 2014 Bridal collection as well as pale, neutral and ivory tones for the beautiful bride. As for the lucky bridesmaids, a focus on soft pastels including green and taupes complement the season beautifully. Although lighter than some might believe proper for the autumn, the color palette maintains the whimsy of the summer season while muting it for the cooler months.

Flowy Sheath Silhouettes
Opportunity for disruption: Design wedding dresses with flowy sheath silhouettes, offering a more natural and comfortable alternative to traditional ballgowns.
Lace and Sheer Fabrics
Opportunity for disruption: Create wedding dresses using lace and sheer fabrics, providing a delicate and romantic aesthetic for brides.
Soft Pastel Color Palette
Opportunity for disruption: Develop bridesmaid dresses in soft pastel colors, offering a whimsical and seasonally-appropriate option for autumn weddings.

Who This Affects Most

Wedding Dress Design
Opportunity for disruption: Innovate wedding dress design by incorporating flowy sheath silhouettes, lace, and sheer fabrics to meet the changing preferences of brides.
Bridal Fashion
Opportunity for disruption: Revolutionize the bridal fashion industry by introducing new trends such as a soft pastel color palette, appealing to brides and bridesmaids alike.
Bridesmaid Dress Design
Opportunity for disruption: Redefine bridesmaid dress design by incorporating soft pastel colors, creating a fresh and contemporary look for wedding parties.
SCORE
6.9 out of 10
GENDER
10% Men90% Women
MARKETTop markets: North America
GENERATION
  • Gen Z
  • Gen Alpha
  • Gen X
  • Millennial (primary audience)
POPULARITY
Popularity 100%
Activity 98%
Freshness 8%