Free Trend Report Free 2018 Report & eBook

Get the top 100 trends happening right NOW -- plus a FREE copy of our award-winning book.

Keynotes.org Our Research Methodology

This article is one of 350,000 experiments. We use crowd filtering, big data and AI to identify insights.

The Beyoncé Phone Cases on eBay are Creative, Fierce and Chic

 - Sep 6, 2018
References: ebay
Queen B has been identified as "a massive force for fashion trends and shopping behavior" and popular e-commerce platform eBay showcases that with products like Beyoncé phone cases, clothing, masks, and even life-size cut-outs. This data is backed up by insights from eBay purchases that coincide with releases by the pop start. Following the 'Hold Up' music video, Canadian purchases of yellow dresses skyrocketed by 225%. The popularity of KALE sweatshirts, on the other hand, increased by 300% after the debut of '7/11' in 2014.

These statistics help e-commerce websites like eBay to better cater their content to suit consumer interest. In fact, eBay is even curating a 'Bey Day' destination that will include everything in trending merch — from the Beyoncé phone cases to trending tour merch.