We've featured a few different previews of the H & M Spring 2011 collection (see here, here and here), and Best Spring Looks in H & M Magazine is a pictorial that focuses on the season's hottest themes.
Model Kasia Struss seamlessly transitions from biker boho to 70s glamour girl and 90s urban chic in front of the lens of Josh Olins. Stylist Ludivine Poiblanc took no prisoners with the separates she chose for this pictorial; some, such as the floral overload ensemble in the first image, are a visual assault.
Best Spring Looks in H & M Magazine Spring 2011 shows off the season's best styles and how to pull them off effortlessly -- without breaking your budget.
What's Driving This Trend
- Floral Overload Fashion
- Opportunity for disruption in creating sustainable floral fabric materials and innovative designs for the fashion industry.
- 70s Glamour Girl
- Opportunity for disruption in creating modern, sustainable versions of 70s fashion and beauty trends for the fashion and beauty industries.
- 90s Urban Chic
- Opportunity for disruption in reviving and modernizing 90s streetwear style with sustainable materials and design for the fashion industry.
Who This Affects Most
- Fashion
- Opportunity for disruption in sustainable materials and design for on-trend, affordable clothing and accessories.
- Beauty
- Opportunity for disruption in creating modern, sustainable versions of 70s beauty trends for cosmetics and personal care products.
- Textile
- Opportunity for disruption in creating sustainable floral fabric materials for use in fashion, home decor, and other industries.
