'Ferrero Rocher: Behind the Layers' is an Immersive Experience

 - Dec 12, 2017
References: eventbrite & standard
With the Ferrero Rocher: Behind the Layers, the chocolate brand is inviting consumers to partake in a multi-sensory experience that takes them through the five layers of Ferrero Rocher.

Those who purchase tickets for the tasting experience are welcomed into a gold-themed bar and lounge to taste mocktails and mixed drinks inspired by Ferrero Rocher. Alongside lights, motion and music, to add another theatrical layer to the event, Ferrero Rocher makes five mini-desserts before the eyes of guests, featuring whole hazelnuts, chocolate, wafers, hazelnut pieces and gold as ingredients.

Just in time for the holiday season, the immersive Ferrero Rocher: Behind the Layers experience also includes an on-site shop where personalized calligraphy labels can be handwritten.